---
title: Single source of the truth with Bernard Aschwanden
date: 2016-07-26
categories:
  - "podcast"
  - "social media"
  - "technical writing"
cover: me-and-bernard-aschwanden-conduit-philly-2016-corrected.png
coverAlt : Ed Marsh and Bernard Aschwanden at STC Philadelphia Metro Conduit 2016
description : Bernard Aschwanden, President of Publishing Smarter, STC Immediate Past President, and Ed's twin talks about certification, why your content is not your own, building a house (literally), process vs process, finding his spouse through STC, social networking, and more.
mp3File: Single_source_of_truth_featuring_Bernard_Aschwanden_Content_Content_episode_10.mp3
blubrryId: 145351334
blubrryCache: 1747159671
eleventyNavigation:
  key: bernard-podcast
  title: Bernard Aschwanden
  parent:  podcasts
---

> For the complete documentation index, see [llms.txt](https://edmar.sh/llms.txt).

## Mentioned during this episode

- [@aschwanden4stc](http://twitter.com/aschwanden4stc)
- [@publishsmarter](http://twitter.com/publishsmarter)
- [STC](http://stc.org)
- [Publishingsmarter.com](http://publishingsmarter.com)
- [Webworks](http://webworks.com)
- [Adobe certified partner](https://www.adobe.com/cfusion/partnerportal/index.cfm)
- [Frame technologies FrameMaker](https://en.wikipedia.org/wiki/Adobe_FrameMaker)
- [Google analytics](https://google.com/analytics)
- [Michael Priestley](http://twitter.com/ditaguy)
- [Alementary Brewing, Hackensack, NJ](http://alementary.com)
- [Content Content on TuneIn](http://tunein.com/radio/Content-Content-p831808/)
- [Content Content on Google Play Music](https://play.google.com/music/m/I7jhuyjxmj6smhch3i2i36hwgpe?t=Content_Content)
- [Content Content on iTunes](https://itunes.apple.com/us/podcast/content-content/id978186792?mt=2)