Information architecture
Like a house, content needs architecture and structure. I can guide you toward effective information architecture.

The way you present and organize your content says a lot to your clients and customers. Giving structure to your organization’s content ensures:
- Your reputation is bolstered by high-quality content.
- Consistency across every piece of content and channel.
- Programmatic ingestion and manipulation.
- Effective SEO.
- A consistent experience to your users and staff.
- People quickly get the answers they need to move on with their day.
Examples
- Re-architected a 1200-topic, 10-year-old Adobe RoboHelp HTML system based almost exclusively on FAQs. Using a data-driven approach, I reduced topics by 50% and increased traffic to the remaining topics.
- Developed and implemented a unique publishing workflow leveraging DITA XML and XSLT to use Confluence as a Content Management System (CMS).
Tools used
Excel
Microsoft
Excel
Microsoft
Kibana
Elasticsearch
Kibana
Elasticsearch
Miro mockup and diagramming tool
Miro
Miro mockup and diagramming tool
Miro
SEO Spider
Screaming Frog
SEO Spider
Screaming Frog